First 90 days
90-Day Launch Plan
A week-by-week playbook for going from idea to first paying customer in a single quarter — the same framework we use with our Pro members.
Weeks 1–2 · Foundation
Entity, EIN, bank, contracts, and the tools stack you actually need on day one.
Weeks 3–5 · Offer & pricing
Lock the core offer, pricing tiers, and a repeatable sales conversation.
Weeks 6–9 · Two-channel test
Pick two acquisition channels, run weekly experiments, and let data pick the winner.
Weeks 10–12 · Close & scale
Convert warm leads, ship testimonials, and set the systems that survive month four.